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History

History

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2016

May

Announces club and shirt sponsorship deal with Leeds United Football Club

August

Announces sponsorship of Haydock Park's prestigious 32Red Sprint Cup

September

Extension of contract with digital gaming solutions partner, Microgaming announced

Announces exclusive licence with ITV Brand Extensions to operate an "Ant & Dec Saturday Night Takeaway" slot machine game

October

Announces three of racing’s finest jockeys in Jamie Spencer, Bryan Cooper and Paddy Brennan as brand ambassadors

December

Became one of only three Authorised Betting Partners to British Horseracing alongside Betfair and Bet365

2015

May

Awarded full Remote Operating Licence by the UK Gambling Commission

July

Acquisition of the Roxy Palace casino business for £8.4m

2014

April

32Red becomes club and shirt sponsorship of Rangers Football Club

32Red is one of 4 sponsors to support British Horseracing taking place on Good Friday for the first time ever at Lingfield Park

May

Signs partnership agreement with Kambi Sports Solutions to launch 32Red Sport

2013

August

Signs exclusive partnership to become the official casino partner of Italian Serie A football team, Bologna FC

October

Signs an agreement to be a main sponsor of the All-Weather Horse Racing Championships, alongside Corals and Ladbrokes

November

Announces an exclusive licence with ITV Brand Extensions to develop and promote an ‘‘I'm a Celebrity...Get Me Out Of Here!’’ slot machine game

2012

March

Awarded remote gaming licence in Italy, trading commenced later that year at www.32red.it

2011

January

After a long battle 32Red's Intellectual Property Rights and trade marks confirmed in a Court Judgment further to an action against members of the William Hill group. The William Hill-owned 32Vegas business was held to have infringed two of 32Red’s European community trade marks

March

Maiden dividend declared as a Public Limited Company

November

Announced as Casino Operator of the Year at the eGaming Review Awards in London

2010

January

Awarded Casino of the Decade by independent watchdog and player advocate, Casinomeister

February

Acquired the assets of the Nedplay and Golden Lounge casinos

2009

January

32Red becomes club and shirt sponsor to upwardly mobile Swansea City Football Club

2008

December

First 32Red television advertisement is aired

2007

October

Betdirect sold to Stan James (Gibraltar) Limited

2006

April

Announces club and shirt sponsorship deal with the Premier League's Aston Villa FC

June

Betdirect sportsbook and casino acquired from Sportech plc. Epsom Derby is the first day of trading

2005

September

32Red floats on the London Stock Exchange's AIM following the IPO's of PartyGaming and 888 that summer

2004

January

The first of many awards announcing 32Red as a leader in customer service

April

32Red branding appears for the first time in the Premier League and around Aintree racecourse for the Grand National

June

32Red sponsors the Company's first televised horseracing events at Sandown Park

2003

August

Online poker service 32RedPoker.com launched

2002

July

The first bet is struck at the 32Red.com casino